I’m sure you’ve heard the saying: “If you’re not online, you don’t exist.” Similar to: “Out of sight, out of mind”– this really does apply to our social stratosphere today with billions of people conducting everyday business, socializing, and living online.
- New Contacts
Need a job? Need a client? Or, maybe you’re looking to hire fresh, bold talent. What better way to find them than to go where everybody is already gathered.
- Job Leads
LinkedIn has a multitude of forums for every kind of business and professional organization. Many headhunters place new job leads in these forums daily.
- Business Leads
LinkedIn is a huge networking site. You can meet consultants from every corner of the earth and you never know where that next new contact will lead- a new business venture, a book deal, a better job in another state or country…? The possibilities are endless.
- New Ways of Thinking
My mom recently increased her activity on LinkedIn. She joined a few medical billing groups and has learned about sweeping changes that she otherwise might not have found out about. Now, she is planning to attend seminars and get specific training so she can continue to provide the best consulting to the physicians she serves.
- Meeting Thought Leaders from Around the Globe
Read a good book or a cutting edge article and want to know what others think about it? Start a thread! Or, perhaps just lurk around and read what everybody else is talkng about. LinkedIn is a great place to share and promote your own blogs, essays, books, and ideas.
- Broadening Your Horizons
- To get started, click on the highlighted link or go to your web browser and type in www.LinkedIn.com.
- Once you’re on the home page, you will see a square inviting you to Join LinkedIn. Enter your first and last name to create your account.
- You will need to use your regular email account and come up with a password.
- Make sure to write down your password and keep it handy for next time you want to log in.
- The next step is to create your profile; you will be automatically directed to do so and you can build this over time. No need to get it all set up in one sitting.The most crucial info to complete is your name, title, current work/endeavor and a brief outline of your past experience and education.
- Make sure to highlight your best assets.
- The next step is to join certain groups (which are basically open discussion forums where you can start your own threads, post links to your blogs, and join in ongoing discussions by responding (posting your comments) on topcial threads). Choose groups that relate to your interests and specialties, such as (for architects and related professions): The American Institute of Architects; CSI (Construction Specifications Institute)– a very helpful group; ARCHITECT (the magazine)- check out the Manager’s Choice thread; IIDA; BIM Experts- latest info I’ve seen on this broad topic; Design Intelligence; The Owner’s Dilemma– based on the book with that same name (this is an ongoing forum of conversations with and updates by the author); KA Connect created by Christopher Parsons, IT expert; NCARB; USGBC; ASCE (American Society of Civil Engineers); ULI; Harvard Business Review; etc… [Please note: these links provided are to the websites of those organizations and NOT to their LinkedIn groups; in the case of the book The Owner’s Dilemma, the link provided is to it’s advertisement on Amazon]. *Some book links on my site may be affiliate links.